Cadillac launches luxury vehicle subscription service 'BOOK by Cadillac'
For a USD1,500 monthly membership fee, subscribers have access to premium-model level Cadillac vehicles, delivered and with no mileage restrictions
Cadillac has announced a "first-of-its kind luxury vehicle subscription service," according to a company statement. Called BOOK by Cadillac, for a USD1,500 monthly membership fee, subscribers have access to premium-model level Cadillac vehicles, delivered and with no mileage restrictions. The vehicles will be delivered and exchanged at members requested location and schedule.
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